Logo, stationery, data sheets, PowerPoint and website development
Unidesk, a start up company in the early stages of developing a virtual desktop management
platform for VDI desktops hosted in data centers, as well as edge PCs and notebooks, needed marketing materials. Ferrante & Associates was contacted to help with the branding and development of their marketing materials and website. The objective was to develop all the materials in template format so Unidesk could custom build materials on an as needed basis in the future internally.
Starting with the logo we worked closely with Unidesk developing the overall brand look and feel plus corporate color palette. Once the logo was approved the stationery and business cards were developed, along with templates for the corporate data sheets and PowerPoint presentations.
Since Unidesk is a software provider it was important that the website be developed with a content management system that the internal IT department could use to easily add pages and completely manage internally. We recommended the Joomla content management system. Once the site content, look and feel, and functionality were completed UniDesk was provided with Joomla training and support. The results of this program were very successful because not only did Unidesk receive the tools it needed, but the site included future cost efficiencies and the pivotal advantage of internal IT management capabilities.